Effective January 1, 2020.

“We”/“Us”/“Our” (Smitten, LLC d/b/a Smitten Co.) strongly suggest that “You” (the bride to-be or person gifting a subscription) read these Terms and Conditions (“Terms and Conditions”) carefully before using the “Website” (smittenco.com) operated by Us or subscribing to the box and advisory services (“Services”) offered by Us.

Conditions of Use

We will provide Our Services to You, which are subject to the Terms and Conditions stated below. Every time You visit this Website, use its services or make a purchase, You accept the following Terms and Conditions. This is why We urge You to read them carefully.


We may change these Terms and Conditions at any time and without prior notice to You. Any updated Terms and Conditions will be posted on this page and the effective date of the updated Terms and Conditions will be indicated at the top of the page.

Privacy Policy

Before You continue using Our Website, We advise You to read Our Privacy Policy on this page as it will help You better understand Our user data collection practices and policies. The Privacy Policy, as amended, is incorporated herein.


Content published on the Website (text, videos, images, commentary, graphics, logos, etc.) is the property of Us and/or its content creators or originators (where indicated) and protected by applicable copyright and intellectual property laws. We make no claim of copyright to any third-party material credited or referenced on the Website.

Third Parties

While the Website links to third-party websites as part of the Services, none of these Terms and Conditions apply once You have clicked on a link and left the Website. While We may from time to time offer discounts to You through relationships that We have with third parties (or third parties may offer discounts to You relating to Our Services) that does not mean that any of these Terms and Conditions apply to those third parties. Likewise, any Terms and Conditions imposed by such third parties do not enlarge or reduce Our rights as set forth herein.

How We Communicate With You

Every time You send Us an email, visit Our Website, or utilize Our Services through the Website, You are going to be communicating with Us. You hereby consent to receive communications from Us by email, telephone, or mail at the email address, phone number, or postal address provided by You when You registered for the Services. If You subscribe to Services on Our Website, You are going to receive emails from Us. You also agree that all communications We provide to You electronically meet the legal requirements that such communications be in writing.

Applicable Law

By visiting Our Website, You agree that the laws of the State of Florida, without regard to principles of conflict laws, will govern these Terms and Conditions, or any dispute of any sort that might come between Us and You.


Any dispute You have that is related in any way to Your visit to the Website or to the Services shall be submitted to binding arbitration to be conducted in Miami-Dade County, Florida. By using the Website and/or the Services, You expressly consent to this exclusive jurisdiction, venue, and dispute resolution provision.

You further waive any right to assert any claims against Us as a representative or member in any class or representative action.

Nothing in this subsection affects Our right to commence litigation against You in the event that You make or attempt to make any commercial use of the Website or Services or if You re-post or otherwise publish any advice rendered to You by Us as part of the Services.

License and Site Access

We grant You a limited license to access and make personal use of the Website and Services. You are not allowed to download or modify the Website, its source code, or any other information therefrom. You are not allowed to make any commercial use of the Website or Services. You are not allowed to re-post or otherwise publish any advice rendered to You by Us as part of the Services.

User Account

If You are an owner of an account on this Website, You are solely responsible for maintaining the confidentiality of Your private user details (username and password). You are responsible for all activities that occur using Your account or password.

Account Termination

We reserve the right to terminate Your account and/or to cancel Services in Our sole discretion and without notice to You. We may do this for any reason, regardless of whether or not You have violated these Terms and Conditions.


Should you have any questions regarding these Terms and Conditions, please feel free to contact Us at hello@smittenco.com. Your continued use of the Website and/or Services constitutes Your understanding and acknowledgment of these Terms and Conditions.


Effective January 1, 2020.


The purpose of this Privacy Policy is to allow “You”/”Your” (the bride to-be or person gifting a subscription) to understand how “We”/”Us”/”Our” (Smitten, LLC d/b/a Smitten Co.) collect and use the personal information You provide through the “Website” (smittenco.com).

This Privacy Policy applies to information We collect on the Website and does not apply to information collected by any third-party sites to which We may link or to information provided to, or collected by, third-parties through cookies, web beacons, or other third-party technologies served during Your visit to the Website.

Information We Collect and How We Use It

Your Information: If You choose to sign-up, You will likely be asked to provide certain basic information, such as Your name, email, address, telephone number, and credit card information. You may also be asked to provide some information about Your preferences, tastes or individual characteristics. All of this information submitted by You will be governed by this Privacy Policy and called “Your Information.”

We may use Your Information to provide products, services, and information requested by You and to operate, maintain, customize, and personalize Your experience with the Website. We may also use Your Information to contact You or send You notifications about products and services that You have ordered.

We may provide Your Information to third-party service providers that we engage to assist us with the operation of the Website and the provision of products and services. Such access is provided with the understanding that these parties will use the information for these limited purposes and in accordance with this Privacy Policy.

Unless otherwise disclosed at the time of collection of information, We do not share Your Information with third parties for their own direct marketing purposes. We may, however, provide general demographic or aggregated information about users and customers and their preferences to advertisers and other existing or prospective business partners. We will sterilize this information to remove Your Information.

Technical Data: When You visit the Website, We may collect information regarding Your browser type and Internet Protocol (“IP”) address and store such information through the use of “cookies.” A cookie is a small file containing a string of alphanumeric characters that uniquely identifies Your browser. The cookies enable Us to confirm that You have visited previously, to keep track of the status of Your shopping cart, and to perform other functions on the Website. You can set Your browser to accept all cookies, reject all cookies, or notify You when a cookie is set. However, if You set Your browser to disable all cookies, some features of the Website may not function properly.

Also, when You use the Website, Our servers automatically record certain information that Your web browser sends automatically whenever You visit the Website. These server logs may include information such as Your web request, IP address, browser type, browser language, platform type, number of clicks, domain names, the amount of time spent on particular pages, and the date and time of Your use of the Website.

Referral Information: We may invite You to tell a friend about Our products and services. In that event, We will ask You for Your friend’s name and email address. We will automatically send Your friend an email inviting them to subscribe to Our program or other product or service, and We will typically include a discount or other promotion to encourage Your friend to become a customer. This information may be used to track the success of Our referral program. Your friend may contact Us at hello@smittenco.com to request that We remove their information from Our database.

Additional Information About Use and Sharing

In addition to the uses described above, We may use the information We collects in any of the ways described below.

We reserve the right to share Your Information if:
(a) We believe that We are required to do so in accordance with a law or to respond to a subpoena or court order;
(b) We believe that such disclosure is necessary or appropriate to enforce Our Terms of Use and Sale;
(c) We believe that such disclosure is necessary or appropriate to take precautions against liability;
(d) We believe that such disclosure is necessary or appropriate to investigate and defend Us against any third-party claims or allegations;
(e) We believe that such disclosure is necessary or appropriate to assist government agencies;
(f) We believe that such disclosure is necessary or appropriate to protect the security or integrity of the Website;
(g) We believe that such disclosure is necessary or appropriate to protect the rights, safety, or property of Us or Our users; or
(h) We become involved in a merger, acquisition, or other transaction resulting in a change of control of Us or a sale of substantially all of the assets of the business or of a particular product line or division of the business, in which case Your Information may be transferred in connection with the transaction and may become subject to the privacy policy of another entity.

If we obtain technical data from Our users, We may use such information for the following purposes:
(a) to diagnose and prevent service or technology problems that are associated with the IP addresses;
(b) to help Us provide You with customized content and promotions that match Your stated preferences;
(c) to prepare geographical or other statistical data to help us better serve Our users;
(d) to create new features, promotions, and services in connection with the Website; and
(e) to monitor the use of the Website.

Third-Party Advertising

We may permit third-party advertisers to provide advertisements to You through the Website. Although Your Information may be used to send or display targeted advertisements, We will not provide any of Your Information to advertisers other than in aggregated or de-identified form, as described above. These advertisers may also download cookies onto Your computer, or use other technology, like web beacons, to enable them to recognize Your computer each time they send You an advertisement whether or not You are visiting the Website or another site. As a result, the advertiser would have the ability to deliver targeted advertisements that they believe would be of most interest to You. We do not have access to or control of the cookies that may be placed on Your computer by third-party advertisers. We also use remarketing services to advertise Our products to You on third party websites after You have visited Our Website.

In some instances, You can opt-out of receiving personalized ads from third party advertisers and networks. Advertisers and ad networks that are members of the Network Advertising Initiative (NAI) or who follow the Digital Advertising Alliance’s Self-Regulatory Principles for Online Behavioral Advertising provide opt-out choices at the following websites:

NAI Website
DAA Website


We take reasonable and appropriate measures to help keep Your Information secure and to help prevent it from becoming disclosed. Even though We follow reasonable procedures to try to protect the information in Our possession, no security system is perfect, and so We cannot guarantee, and You should not expect, that Your Information will be secure in all circumstances.

Other Sites

As noted above, Privacy Policy only applies to Our Website. Our Website may include links to other sites, but We do not control the privacy practices of other sites. We are not responsible for the privacy practices of other websites.

Changes to this Policy

We may change this Privacy Policy. Any updated policy will be posted on this page and the effective date of the updated policy will be indicated at the top of the page.

How We Communicate With You

If You have any questions about Our Privacy Policy, you can contact Us by emailing Us at hello@smittenco.com. If We need, or are required, to contact You concerning any event that involves Your Information, You agree that We may do so by email, telephone, or mail.


Do Not Track Signals: Some web browsers and devices allow You to broadcast a preference that Your activities online not be “tracked.” At this time, our Services do not take action in response to “do not track” signals.

Children: We do not provide products and services to children. We do not knowingly collect or solicit information from children under the age of 13.

If You are a parent or guardian of a child under the age of thirteen (13) and believe Your child has disclosed personally identifiable information to Us, please contact Us at hello@smittenco.com.

A parent or guardian of a child under the age of thirteen (13) may review and request deletion of a child’s personally identifiable information as well as prohibit the use thereof. If We become aware that a child under 13 has provided Us with personal information, We take steps to remove that information and terminate the child’s account.

Changing and Deleting: For additional assistance with modifying or deleting information provided to Our Website, contact Us at hello@smittenco.com.


Should you have any questions regarding Our Privacy Policy, please feel free to contact Us at hello@smittenco.com.